Aluminium Manufacturer Courts German Market with New Web Site

Hydro launched a new German-language web site this week to support sales and profiling of the company in this important market. The launch coincided with the Aluminium 2008 trade show in Essen, Germany.

The new web site was established as a separate sub-site that will operate independently of the English and Norwegian corporate sites.

The German site will be tailored for the German-language audience throughout the value chain from primary production to rolled products and extrusions to building systems.

The editor of the German site is Michael Peter Steffen, who is responsible for Communication activities for Hydro in Germany.

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