Jan 3 2011
Voted by editors and professionals in the automotive parts and accessories segment, Hüper Optik® proprietary Nano Ceramic technology was accorded the prestigious 2010 Technical Innovation Brand Award from the Car and Driver automotive magazine in China.
This award recognizes Hüper Optik’s outstanding innovation and superior Nano-Ceramic window film technology for car owners in China. According to Mr Xu Jun, Publisher and Editorial Director of Car and Driver (China), “we hope to provide reliable and trustworthy purchasing advice for Chinese consumers in their choice of automotive window films.”
“China is a key engine of growth for Hüper Optik. Our continuous efforts in technical innovation and branding have gained recognition from Chinese consumers and professionals in the industry. We are honored to receive this prestigious award from Car and Driver Magazine (China). Our modus operandi is to deliver the best-in-class window film products to car owners, PDI dealerships and to continuously embark on R&D to leapfrog competition,” said Mr Wilson Lim, Group General Manager, Hüper Optik International.
Hüper Optik’s proprietary technology utilizes multi-layers of Titanium Nitride has produced the world’s 1st advanced nano-ceramic window film that provides superior heat rejection performance complemented by low visible light reflection properties. The ceramic nature of the Hüper Optik® films also endows it the ability to be highly durable - free from de-metallisation, discoloration, and interference with electronic telecommunication and navigation systems vis-à-vis other window film offerings in the market.
Hüper Optik® is currently available in more than 20 countries. In China, we have expanded to more than 22 provinces with more than 100 retail points, out of which 60% of them are full fledged outlets and proliferating.
Other Awards awarded to Hüper Optik® in China in 2010/11
- Motor Trend Magazine – China Automobile After-Market Recommended Product of the Year Award 2010
- HC360.com & QQ.com – Most Preferred Consumer Brand Award 2010 (Solar Control Films)
- Auto Magazine – Recommended Product of the Year Award 2010 (Hüper Optik® C70) – Product of the Year Award 2011 (Hüper Optik® C20)