Jun 20 2007
Bayer MaterialScience has inaugurated its first integrated Systems House in the Indian Subcontinent, BaySystems India, at Greater Noida, near New Delhi. The region is a very important market for the world market leader in polyurethanes, which is currently in the process of developing its global network of polyurethane Systems Houses. "Together with our existing and new customers we want to develop the PU market in the region, but we also aim to increase the awareness for polyurethane materials and to promote the use of PU in a wide variety of applications.
Our global BaySystems network allows us to bring the latest PU innovations and applications into local markets very quickly", says Peter Vanacker, Head of the Business Unit Polyurethanes and Member of the Executive Committee of Bayer MaterialScience AG. BaySystems India will provide ready-to-use solutions for such industry sectors as automotive, footwear and sports equipment, mattresses and furniture, and heat insulation foams in the construction, refrigeration and hot water industries. The company already has a development center in Greater Noida to support customers in different industries. The center is capable of handling testing of materials and fine tuning of PU systems to OEM requirements.
"The Systems House will cater to an ever increasing number of domestic and foreign players who are setting up manufacturing facilities in India. There are also an increasing number of local firms that are aiming to develop overseas markets and we have the experience and global network to fully support their initiatives. For these customers, we now offer an even extended service and expertise to serve them, practically at their doorstep", explained Frank Grunert, Head of Marketing and Innovation, Business Unit Polyurethanes, Bayer MaterialScience Asia Pacific.
Stephan Gerlich, Managing Director of Bayer MaterialScience in India and Country Head for the Bayer Group in India, adds, "In India, demand for polyurethane is growing at over ten percent annually. The size of the Indian PU market was approximately 120,000 metric tons in 2006 and this is expected to reach 250,000 metric tons by 2014. With support of the new systems house, we want to secure a large portion of this growth."